As of December 2004, Lighting Dimensions is audited by BPA Worldwide, allowing advertisers a more consistent approach in comparing LD's audience to all others.
View LD's December 2004 BPA Worldwide Audit statement.
Circulation:
14,074 Circulation*
44,749 Total Pass Along Readership**
REACH THE MOST subscribers involved in:
Commercial Architecture: 28.3* (3,986 subscribers***)
Theatre/Performing Arts: 26.4%* (3,710 subscribers***)
Corporate/Industrial/Exhibits: 24.6%* (3,222 subscribers***)
Clubs: 17.4%* (2,452 subscribers***)
Concerts & Touring: 16.8%* (2,364 subscribers***)
Themed Entertainment: 15.2%* (2,137 subscribers***)
Film/TV/Video: 15.0% (2,105 subscribers***)
Powerful Budgets -
Reach more Lighting Equipment Buyers
91% of LD subscribers influence the purchasing process, buying, specifying, or recommending, on average, $228,441 each year in equipment and supplies**.
That's nearly $3 billion in cumulative spending for the Lighting Dimensions subscriber base.
Purchasers of Industry Products and Services
In the next 12 months, Lighting Dimensions subscribers plan to buy**:
Lamps & Light Sources: 72%
Entertainment Lighting Equipment: 55%
Architectural Lighting Equipment: 55%
Special Effects: 39%
Safety: 33%
Trussing: 27%
Staging Equipment: 26%
*Lighting Dimensions June 2004 BPA Worldwide Audit
**Publisher's Own Data
***Lighting Dimensions June 2004 BPA Worldwide Audit. Note: This is a multiple analysis of respondents of all business activities currently applied to all the recipients' professional lighting industry work. Due to multiple responses, totals may exceed total circulation.